MC Shared Services SA
Pilot #1:FaMLy – A powerful financial recommendation engine for families
Partner(s):
Universo GC SA
UNINOVA
Unparallel Innovation Ltd
FaMLy is a cutting-edge financial solution that helps Portuguese residents make smarter financial decisions. By using advanced machine learning, it provides tailored recommendations for financial products, ensuring users can optimize their choices for current and future needs. FaMLy collaborates with leading partners to deliver personalized and high-value offerings.
FaMLy is revolutionizing how Portuguese residents manage financial products. Unlike traditional comparison tools, it leverages advanced machine learning to analyze user behaviors and financial histories, offering tailored recommendations that anticipate both immediate and future needs.
Through a partnership with Sonae, FaMLy provides an exclusive portfolio of financial products, including insurance, mortgages, and credit cards. These solutions are selected to maximize value for users, ensuring relevance and personalization. FaMLy’s goal is to simplify financial decision-making while improving long-term customer satisfaction and retention.
FAME Applications
By federating data assets from multiple sources, FAME powers the development of FaMLy’s recommendation engine, offering families tailored product suggestions based on advanced insights. Leveraging FAME’s Explainable AI (XAI) capabilities and analytical tools, the recommendation engine becomes more transparent and effective. Additionally, FAME supports the creation of detailed customer profiles and risk models, enabling more accurate and reliable financial recommendations. The outputs of these models, as well as the models themselves, are valued and traded in the FAME marketplace, demonstrating the platform’s ability to connect innovation with real-world applications.
Use Case 1: Recommendation Engine for Families
Use Case 2: Consumer Interface for Families
Use Case 1: Recommendation Engine for Families
By analyzing user behaviors and financial histories, FaMLy provides tailored product suggestions, such as recommending an insurance plan that fits the user’s life stage or a credit card with rewards suited to their spending patterns. This approach empowers users to make informed financial decisions effortlessly.
Use Case 2: Consumer Interface for Families
Through its partnership with Sonae, FaMLy offers curated financial products that align with user preferences. For instance, users might access competitive mortgage rates or specialized insurance plans that are not available through traditional channels.
To get in touch with a representative of Pilot #1, write to us at info@fame-horizon.eu
